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Training Courses & Workshops
Internet Marketing Training courses and
workshops that focus on the customer - your customer, and how
your website will work for your business.
Introduction to
Internet Marketing
How to get a website that works
for your business. Is your website a benefit or a
liability? This one-day workshop will help you to understand how
YOUR website should be working for your business or organisation
and enable you to take action to make sure it does effectively. Helping
you to focusing on customers and strategically marketing the
business using the internet, this workshop provides an overview
of the website development process and equips you the business
owner, manager or marketing professional to be able to deal with
every stage involved in taking a strategic approach.
Do this one first!
Includes a copy of the book:
Internet Marketing How to get a Website
that works for your Business
ISBN 978 0 7160 3020 1 |
Planning your New Business Website
Starting a new business or
planning a new website for your business – and want to
get it right this time? Make sure that your new
business website is a benefit not a liability.
This full-day workshop
will help you to understand how taking a strategic
approach to the planning and development of YOUR website
will benefit your business or organisation and enable
you to ensure the best possible return on your
investment. |
Email Marketing
Are you planning to, or
already, use email to market your business or
communicate with your customers? Email marketing is the
most economical way of getting your message to your
customers. However, it can be fraught with problems and
can even result in more harm than good if not carried
out well. You may have started to send bulk emails
already, but are you getting good results and could you
do better? |
Keywords and Content
Is your website
communicating effectively to your users and customers?
This one-day workshop will help you to understand how
the content of your website and in particular the role
played by keywords affects your online success. |
Website
Promotion
Is your website a benefit
or a liability? Your website should be working for your
business or organisation and so take action with
effective online and offline promotion, driving visitors
to your website. This full-day workshop will help you to
understand how taking a strategic approach to the
promotion of YOUR website will benefit your business or
organisation and enable you to ensure the best possible
return on your investment. |
Business focused workshops
The training courses and workshops
are about business and how you can make the internet work for
you, not about technology.
Note that these are not workshop
just for the technologically inclined or initiated, this is
about business, YOUR business and how to get the best return on
your investment of resources. Delivered in a straightforward
way, using non-technical language, full of insights and
real-world observations, practical techniques and actionable
strategies.
Developed for Business owners and managers
These workshops and training
courses are developed for the business owner, marketing, sales
or business development managers and those responsible for
commissioning, developing or maintaining the company's websites.
Web designers or developers with little or no experience of
business also benefit.
Courses and workshops are
delivered to small groups, usually less than 20, (our in-house
workshops at our premises in South Wales are limited to 8
delegates) so everyone
gets the chance to ask questions, take part in activities and
share experiences. Training delivery is practical with
straightforward ideas and avoidance of
jargon and techno-speak.
Workshops include:
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Insights into the current
state of the internet
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Practical actionable
strategies
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Real-world observations and
examples
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Tried and tested strategies
Delivered by E-business experts
Our courses and workshops are
always delivered by experts in their field, people who are
practitioners with proven success and track records in their
individual disciplines, not just by a trainer - who while
skilled in delivery of training courses - may not be able to draw on the
wealth of experience of an expert.
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